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Management Models of Digital Transformation Analysis and Definition of Success Factors for the Development of a Management... (Katja Wenzel)

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Management Models of Digital Transformation Analysis and Definition of Success Factors for the Development of a Management... (Katja Wenzel)
Management Models of Digital Transformation Analysis and Definition of Success Factors for the Development of a Management... (Katja Wenzel)
$20.51
$37.51
Categories: Business and economies
Year: 2022
Publisher: Springer Nature
Language: english
Pages: 138
ISBN 10: 3658361581
ISBN 13: 9783658361587
File: PDF, 1.52 MB
The success of a digital transformation is not a foregone conclusion. A digital transformation, as a highly complex process impacting major areas of an organization, requires a systematic approach that goes beyond individual transformation initiatives. This work analyses and integrates existing approaches to managing and coordinating a digital transformation in order to identify relevant success factors of a digital transformation, serving as a basis for the development of a systematic framework for a management model of digital transformation. The analysis reveals ten success-critical focus areas of a digital transformation, which comprise numerous success factors: ‘Vision, goals, and strategies’, ‘Leadership’, ‘Communication’, ‘Digital culture and mindset’, ‘Digital platform’, ‘Partnership network’, ‘Capabilities, talents, and skills’, ‘Organization, coordination, and roles’, ‘Management methodologies’, and ‘Governance’. A systematic framework is proposed that serves as a foundation for the future development of a management model, addressed to executives and experts who are tasked with launching, driving, and sustaining a digital transformation.

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