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Business Communication Developing Leaders for a Networked World (Peter Cardon)

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$83.75
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Business Communication Developing Leaders for a Networked World (Peter Cardon)
Business Communication Developing Leaders for a Networked World (Peter Cardon)
$21.99
$83.75

Item Details :

Year: 2020
Edition: 4
Publisher: McGraw Hill
Language: English
Pages: 608 / 662
ISBN 10: 1260088340
ISBN 13: 9781260088342
File: PDF, 49.49 MB

Students preparing to succeed in today’s workplace require solid training in communication skills and principles, as well as experience in realistic professional applications.
Peter Cardon brings substantial and concrete business-world experience to bear in the text’s principles, examples, and activities and ensure that the theories, concepts, and skills most relevant are fully represented and engaged. The result is a program that speaks student’s language and helps them understand and apply business communication skills in their personal and professional lives.
Since professional success depends on managing and working within professional relationships, unique to the market, the first chapter of this text is focused on establishing credibility. Principles of relationship-building such as personal credibility, emotional intelligence and listening are then woven throughout the text. 

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